Know your audience.

We help organisations and governments deliver greater value to audiences that matter to them.

We combine marketing, communications, and innovation to segment, analyse and deeply understand audiences to better serve, connect and communicate with them.

Know your audience.

We help organisations and governments deliver greater value to audiences that matter to them.

We combine marketing, communications, and innovation to segment, analyse and deeply understand audiences to better serve, connect and communicate with them.

In a world defined by rapid change and soaring expectations, organisations and governments that stay focused on delivering greater value to their customers, clients, citizens, members, investors, and employees have earlier success and can sell their products and services with ease.

Why Value Matters

For Organisations

Today’s customers/ clients/ members aren’t merely passive spectators; they are discerning, empowered, and driven by their search for value, so too are investors and employees. To thrive, organisations must exceed expectations. It’s the key to loyalty, advocacy, and enduring success.

In a crowded marketplace, the brand that consistently delivers more value stands out.

Value breeds trust.

Pursuing value fuels innovation.

Value is the bridge to long-term growth.

For Governments

Governments have immense influence over the lives of citizens. The delivery of greater value isn’t just a duty; it’s a key necessity for a thriving, harmonious society.

Trust in government is built on the perception of value. When governments deliver, they inspire trust and confidence.

Value-driven policies and initiatives create economic opportunities, driving prosperity.

Addressing citizen needs through value-focused policies promotes a society where all can flourish.

On the international stage, governments that prioritise their citizens’ well-being earn respect and strengthen diplomatic ties.

Innovation. Purpose. Empathy. Excellence. Impact.

It’s about understanding, adapting, and relentlessly striving to exceed the expectations of your audience. It’s about creating meaningful connections that stand the test of time. It’s about forging a brighter, more equitable future.

At rowdy, we firmly believe that value isn’t just a transaction. It’s the trust that keeps your audience connected and returning – head and heart.

Deb Northover from Rowdy Inc

Deb Northover

Business manager

Melanie Taylor

Communications strategist

Ann Lee from Rowdy Inc

Ann Lee

Digital and project lead

Trish Bergin

Strategic advisor - public sector

Kerstin Oberprieler

Senior advisor - behaviour change

Judy Waters from Rowdy Inc

Judy Waters

Senior advisor

Claire Reynolds from Rowdy Inc

Claire Reynolds

Senior communication and project lead

Llewella Jago from Rowdy Inc

Llewella Jago

Senior strategy and creative lead